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Unveiling a New Era of Bitcoin Strategy and Investments with Grant Gilliam

Mar 5, 2024

Unveiling a New Era of Bitcoin Strategy and Investments with Grant Gilliam

Unveiling a New Era of Bitcoin Strategy and Investments with Grant Gilliam

Key Takeaways

The podcast episode featuring Grant Gilliam, co-founder of Ten31, an investment platform, provides an in-depth exploration of the current state and future prospects of Bitcoin. The discussion weaves through various topics, including the unique branding of Ten31 with its limited-edition hats, reflections on the macroeconomic backdrop, anticipation for Bitcoin's halving and ETF launches, the challenges of raising capital in a turbulent market, and the strategic importance of Bitcoin in company treasuries.

Gilliam highlights the excitement surrounding the potential for significant developments in 2024, driven by macroeconomic factors, the anticipated Bitcoin halving, and the recent launch of Bitcoin ETFs, which are expected to attract more institutional and retail investors. Despite the bearish venture capital environment due to various crypto blowups and broader economic uncertainty, Gilliam sees opportunities in AI and Bitcoin, where growth and innovation are still promising.

The conversation also delves into the strategic business considerations of Bitcoin in company treasuries. Gilliam argues for a nuanced approach for startups and established companies to hold Bitcoin as a hedge and potential growth asset, suggesting that companies should cover short-term operational costs and long-term growth with a mix of cash and Bitcoin on their balance sheets. This approach could lead to a reevaluation of traditional business models and valuation methods.

Best Quotes

  1. "We're a hat company disguised as an investment platform." - This whimsical remark by Grant Gilliam encapsulates Ten31's playful branding strategy that also underscores a deeper commitment to investment in the Bitcoin space.
  2. "It just feels like the setup is for a lot to happen this year." - Gilliam expresses his optimism for the year 2024, foreseeing a wave of adoption and significant events that could reshape the crypto landscape.
  3. "I think that 2020, 2021, 2022 are going to be among the worst vintages of any year for VC." - Here, Gilliam provides a stark assessment of the venture capital environment, attributing it to market overvaluation and recent economic shocks.
  4. "The two areas that are more obvious of where might you deploy capital that has longer term growth, exciting tech potential, are AI and Bitcoin." - Gilliam identifies these two sectors as resilient and promising amidst a challenging investment backdrop.
  5. "Bitcoin is the opportunity cost." - This quote reflects the idea that Bitcoin's potential for significant appreciation should be a key consideration in both personal and corporate financial decision-making.


The podcast episode with Grant Gilliam serves as a compelling narrative on the intersection of Bitcoin, technology, and investment strategy. Through the engaging conversation, listeners glean insights into the complexities of venture capital, the potential impact of Bitcoin ETFs, and the innovative approaches companies can take in integrating Bitcoin into their treasuries. Gilliam's perspectives underscore a broader theme: that Bitcoin is not just a speculative asset but a transformative force that could redefine the way businesses manage their finances and pursue growth. As the market anticipates the next wave of adoption and innovation, Gilliam's reflections offer a thought-provoking glimpse into the strategic role Bitcoin may play in shaping the future of finance and technology.


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